The Big Terrific Comedy Show
Max Silvestri, Gabe Liedman, Various Cruelties
Wed, November 7, 2012
8:00 pmCameo Gallery
This event is 21 and overhttp://www.cameony.net/event/170195/
Monkeys and the golden age of doo-wop
The Guardian London
The world is theirs for the seducing
Evening Standard London
A talent for ska-inflected, hook-filled rock
Sunday Times London
Formed by frontman Liam O'Donnell in London just two short years ago, Various Cruelties is an
alternative indie soul incarnation. The four-piece outfit fuses classic British guitar pop with Stax
grooves to create a form of shabby Motown pop.
Their self-titled debut album has been made available through their own label, Almanac Recordings,
which is climbing the iTunes charts and currently top 50 whilst climbing the Billboard New Artist
The album was recorded by Tony Hoffer (Beck, Goldfrapp, Foster The People) and the track “If It
Wasn't For You” is currently used in the holiday TV commercial for the diamond jeweler, Zales, where
previous artists Alabama Shakes and Black Keys were used.
Various Cruelties have supported Kasabian, The Vaccines and Grouplove and have appeared on the
BBC’s Later with Jools Holland alongside Lou Reed, Metallica and Aaron Neville.
Their cover of Ian Brown’s “F.E.A.R.” is currently being used as the trailer for the a HBO series
Various Cruelties is the musical alias of the prodigiously talented Liam O’Donnell – a teenage Strokes
fan with a sweetly soulful voice and a head full of classic soul standards, equally in thrall to the ‘New
York cool’ of Richard Hell, Percy Sledge and Orange Juice.
Born in London to a Scottish father and an Irish mother, and a distant relative of Oscar Wilde,
O’Donnell moved to Leeds at an early age where he spent his teenage years following the well-
trodden ‘indie’ path - summer bank holidays at the Leeds festival and a record collection full of Verve
and Stone Roses albums. Yet an early taste for the soul-classics made him realize musically there
existed a world beyond.
Moving to London, it proved a struggle to escape the the ‘singer-songwriter’ tag. A booking at
Mumford and Sons Communion night in Brighton proved to be a turning point – realising he had no
desire to tread the well-worn ‘troubadour’ path and inspired by recently supporting the Villagers, Liam
decided to do what he wanted; ditch performing under his own name and, inspired by an Ed Ruscha
exhibition, start working under the Various Cruelties tag. There first gig was at Londons infamous
Madam Jo Jo’s in support to the fledgling Vaccines in December 2010.
93 N. 6th St.
Brooklyn, NY, 11211